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1923 PACKARD TOURING CAR 5-PASSENGER FRED MIZEN ARTIST DETROIT AUTO CAR AD 34442 Item Condition: **NOTE** : PAGES MAY SHOW AGE WEAR AND IMPERFECTIONS TO MARGINS, WITH CLOSED NICKS AND CUTS, WHICH DO NOT AFFECT AD IMAGE OR TEXT WHEN MATTED AND FRAMED. DATE OF THIS ** ORIGINAL ** ADVERTISEMENT / ADVERT / AD: DATE PRINTED ON ITEM: 1923 GREAT DECOR / ART FOR: HOME OFFICE BUSINESS SHOP STORE CASINO LOFT STUDIO GARAGE SHE SHED SPECIAL CHARACTERISTICS/DESCRIPTIVE WORDS: The Packard Eight was a luxury automobile produced by Packard between 1924 and 1936, and was an all new platform that took the top market position from the earlier Packard Twin Six which was first introduced in 1916. When it was introduced, it was designated as the senior Packard. It remained so until the Super Eight and Custom Super Eight were introduced in the 1940s. Packard’s first eight-cylinder engine was introduced as the Single Eight with two wheelbases offered in 136 in (3,500 mm) and 143 in (3,600 mm), while sharing a naming convention with the junior Single Six. Starting in 1928, new naming conventions were offered; the Standard Eight and the more opulent Custom Eight, the De Luxe Eight, was introduced in 1929 and in 1930 the Speedster was introduced, which was offered with a low-compression aluminum-head L-head inline eight producing 90 bhp (67 kW) (hence the name). Packard ads bragged the engine “floated” on new rubber mounts. Power would be upgraded to 110 hp (82 kW) in 1932 and 120 hp (89 kW) in 1933. The Packard Six was a series of luxury automobiles built over several generations by Packard from 1913 until 1947. The name was originally used to describe the car in general terms, while Series numbers were initially used and changed every year to denote wheelbases, then the number classification changed as market conditions changed so as to keep competitive with other luxury brands. There are three generations that used a six-cylinder engine before World War II, with varying engine displacements and periodic mechanical changes. Beginning in 1921, the L-head engine was once again the only engine offered with a 116″ wheelbase. It was officially identified as the Packard Single Six until it was joined with the Packard Single Eight in 1924. Once the eight cylinder engine was introduced, the Six was repositioned as a mid-level luxury car competing with the Buick Master Six and later the Chrysler Six, with a retail price of a 1921 5-passenger sedan listed at US$4,940 ($84,386 in 2023 dollars ). This generation introduced updated vehicle identification: 1st digit is series (Six only, Twin Sixes and Eights had their own series designation), 2nd and 3rd digits refer to wheelbase. F.e.: 233 is 2nd series Six, (longer) 133″ wheelbase. 326 is 3rd series Six, (shorter) 126″ wheelbase. Packard (formerly the Packard Motor Car Company) was an American luxury automobile company located in Detroit, Michigan. The first Packard automobiles were produced in 1899, and the last Packards were built in South Bend, Indiana, in 1958. One of the “Three Ps” – alongside Peerless Motor Company and Pierce-Arrow – the company was known for building high-quality luxury automobiles before World War II. Owning a Packard was considered prestigious, and surviving examples are often found in museums and automobile collections. Packard vehicles featured innovations, including the modern steering wheel, air-conditioning in a passenger car, and one of the first production 12-cylinder engines, adapted from developing the Liberty L-12 engine used during World War I to power warplanes. During World War II, Packard produced 55,523 units of the two-stage/two-speed supercharger equipped 1,650 cu in (27.0 L) Merlin V-12s engines under contract with Rolls-Royce. Packard also made the 2,490 cu in (40.8 L) versions of the Liberty L-12 V-12 engine. This updated engine powered United States Navy PT boats. After the Second World War, Packard struggled to survive as an independent automaker against the domestic Big Three (General Motors, Ford, and Chrysler). Packard merged with Studebaker in 1953 and formed the Studebaker-Packard Corporation. This merger was intended to be temporary while an eventual consolidation with American Motors Company (AMC) was planned. Disagreements among the firms’ executives thwarted these plans, so Studebaker-Packard remained a separate company. The Packard brand was phased out in 1959 after two years of declining sales of the Studebaker-built 1957 and 1958 model year Packards. From this beginning, through and beyond the 1930s, Packard-built vehicles were perceived as highly competitive among high-priced luxury American automobiles. The company was commonly referred to as being one of the “Three Ps” of American motordom royalty, along with Pierce-Arrow of Buffalo, New York, and Peerless of Cleveland, Ohio. For most of its history, Packard was guided by its president and General Manager James Alvan Macauley, who served as President of the National Automobile Manufacturers Association. Inducted into the Automobile Hall of Fame, Macauley made Packard the number one designer and producer of luxury automobiles in the United States. The marque was also competitive abroad, with markets in 61 countries. Gross income for the company was $21,889,000 in 1928 ($388,402,000 in 2023 dollars. Macauley was also responsible for the iconic Packard slogan, “Ask the Man Who Owns One”. The Packard Six was initially introduced as a senior-level luxury platform for three years starting in 1913, then upgraded to the Packard Twin Six starting in 1916. The first appearance of the Packard “Goddess of Speed” hood ornament was in 1925 on the Packard Eight and soon adorned all models, while the Cormorant or Swan appeared in the 1930s. The Adonis hood ornament was briefly used in the late 1920s.[2] In the 1920s, Packard exported more cars than any other in its price class, and in 1930, sold almost twice as many abroad as any other marque priced over US$2,000 (equivalent to $36,478 in 2023) In 1931, 10 Packards were owned by the Imperial House of Japan. Between 1924 and 1930, Packard was also the top-selling luxury brand. In addition to luxury cars, Packard built trucks. A Packard truck carrying a three-ton load drove from New York City to San Francisco between July 8 and August 24, 1912. In the same year, Packard had service depots in 104 cities. The Packard Motor Corporation Building at Philadelphia, also designed by Albert Kahn, was built in 1910–1911. It was added to the National Register of Historic Places in 1980. By 1931, Packards were also being produced in Canada.ILLUSTRATOR/ARTIST: Frederic Kimball Mizen was a prominent 19th century landscape and genre painter and a pioneer in billboard illustrations. He’s most well-known for designing the first Coca Cola billboard ad and for creating magazine covers for numerous American publications, including The Saturday Evening Post. He was born in Chicago in 1888 and studied at the J. Francis Smith Academy of Art, the Art Institute of Chicago, and Paris’ Academy Julian. His landscape and genre paintings were greatly influenced by Walter Ufer, a noted artist in his own right.Artist Frederic Kimball Mizen began working as a Sears’ catalogue illustrator at the age of 20, but also dabbled as a portraitist, creating one of the famed lawman Wyatt Earp. Some of his most famous work includes Bustling Street Corner, Indian Girl Holding Baby, and First Aid Station. Browse genre paintings for sale online and find a piece that fits your personality.ADVERT SIZE: SEE PHOTO FOR DIMENSIONS (ALL DIMENSIONS IN INCHES) **For multiple purchases please wait for our combined invoice. Shipping discount are ONLY available with this method. Thank You. At BRANCHWATER BOOKS we look for rare & unusual ADVERTISING, COVERS + PRINTS of commercial graphics from throughout the world. ALL items we sell are ORIGINAL and 100% guaranteed — (we code all our items to insure authenticity) —- we stand behind this. As graphic collectors ourselves, we take great pride in doing the best job we can to preserve and extend the wonderful historic graphics of the past. PLEASE LOOK AT OUR PHOTO CLOSELY AS IT IS (ALBEIT LOWER RESOLUTION) THE PRODUCT BEING SOLD…..NOT STOCK IMAGES We ship via United States Postal Service. We have a 3 day handling time not including weekends or holidays. A Note to our international buyers (Including Canada). Please read before placing a bid or buying an item: **Import taxes, duties and charges are not included in the item price or shipping charges. These charges are the buyer’s responsibility. Please check with your country’s customs office to determine what these additional costs will be prior to bidding/buying on items. These charges are normally collected by the shipping company or when you pick the item up, this is not an additional shipping charge. We do not mark merchandise values below value or mark items as GIFTS, US and International government laws prohibit this so please don’t ask us to. We are not responsible for shipping times to international buyer’s. Your country’s customs may hold the package for a month or more. **We pride ourselves on quality products, great service, accurate gradations and fast shipping.** BRANCHWATER BOOKS GRADING SCALE: GOOD–>VERY GOOD–>FINE YOUR AD WILL BE SHIPPED ROLLED IN A PROTECTIVE PLASTIC BAG IN AN 80mm (TWICE USPS RECOMMENDED) THICK, 2 INCHES IN DIAMETER (SO AS NOT TO STRESS THE PAPER) SHIPPING TUBE WITH PRESS TIGHT PLASTIC END CAPS.34442 Powered by SixBit’s eCommerce Solution
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